free thoughts of Winter Wolves Games programmer

Worst marketing tecnique ever: EQ2 cancel subscription

February 25th, 2006 Posted in other games

I play occasionally Everquest 2. It means that I subscribe for 1-2 months, then usually I take a break of another 1-2 months. This because otherwise the game gets too much addictive and prevents me from working :)
BUT… every time you cancel your subscription (not the 1st time only, EVERY TIME) a windows appear with a user feedback REQUEST. Is not OPTIONAL. Fun how they name it “A few questions”. The questions actually are 27 ! and every time I cancel I must reply the same 27 questions AGAIN? Of course I click randomly like probably 99% of people, so the data they get is totally useless.
This time probably I won’t re-subscribe again. Thinking to re-do this “quick questionary” really pisses me and probably won’t make me come back to this otherwise great game anymore.

Bah…

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