Today’s blog post will be a bit particular. I don’t have many news about my games, so for a change I thought to let you know where YOUR money goes. When you buy one of my games, what I do with the money?
Of course, I spend it all to buy fast cars and expensive luxury vacations! π
No, not really. Check the images below to get an idea:

Gilda when we found her on the left, and today on the right. Quite a change!

Grillo was literally starving. On the left his first meal, on the right how he is today

Nina is my favorite cats. On the left, she was very sick when was a kitten. On the right, she recovered well!
Yes, I saved many stray cats (and a few dogs from dog shelters) from a sure death, even if in recent years I had to slow down… I have 11 already and is starting to become a bit hard to manage them all and at same time get some work done!! π
Before you think “he’s one of those crazy animal-rights activist who only help animals”, check my Kiva (a popular charity website) lender profile:
http://www.kiva.org/lender/winterwolves
As you can see, I do something also for two-legged animals! I donate to other various charities but I don’t want to make this post too long about myself in particular.
Why I felt the need to talk about this topic? I don’t consider myself a special person, and of course I don’t spend all the money I earn on charity (I need to live and pay people that work for me too!). I did it simply because I think is customers’ right to know how the companies spend the money they earn. Be it big or small, composed by 10000 employees or just one, I think is important to show the people what you use their money for.
I know that for most people the only important thing is the final product. Company A makes a product I want, and I buy it because I like it. It’s fine, I have nothing against this. But what if Company A treats employees badly? or uses money to buy patents to force other smaller companies out of business? or does other bad practices?
I believe the users should ask themselves those questions. I also think customers have a big power, they can influence the companies. They can tell them “what you’re doing is wrong” and that won’t buy their products anymore unless they change. Being transparent about how you use their money, trying to make ethical decisions whenever possible for your employees, the environment, animals and people is not a secondary thing in a world that sadly seems only ruled by “let’s make more profit!”.
OK before I turn into one of those self-motivational gurus, I’ll stop here. Don’t worry, from next week I’ll be back talking about the games π






